The branding concept for Play Optics is based on Josef Albers’ simultaneous contrast studies making one color appear to be two. This was a two week- long project from conceptualization to completion under the direction of Dan Blackman. Collateral materials include eye chart, business cards, stationary, postcard, lookbook, and signage. The nose bridge of the glasses became a unifying element in both the logo and as a pattern on the eyeglass case, lens cloth, and website.
#wytrawnarobota is our new project concerning the limited edition of packaging.
Bottles of wine are often thought as gifts for our friends and clients.
Etiquettes and wrapping paper were made using the technique of screen printing. The symbol which is placed on hand-made tubes was dry-printed. The complementation of the entire project is the series of posters which advertise each of the bottles.
Gallery is a three-level restaurant, bar and function space situated in the central business district of Adelaide. Our challenge was to develop an overall identity for the Gallery, as well as an identity for the rooftop bar so it was separated from the high end function areas. Identities were developed which referenced the minimalist, industrial interior and took inspiration from common art gallery elements such as frames, way-finding systems and sold stickers. Seeing an opportunity to create a street presence, neon signage for each level was developed to brand and clearly define each area.